Rose Blackmore

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Rose Blackmore is a China ex-pat consumer market explorer.

 

At a time when Chinese shopping habits rule the minds of retailers globally, Rose defines how brands can better understand and implement strategies that drive this ever-growing consumer segment’s buying behavior. As the Senior Managing Director of Partnerships for Dealmoon, the #1 shopping community for Chinese expatriates, Rose’s leadership and insight has solidified Dealmoon’s position as an integral component of long-term marketing strategies for some of the world’s most renowned brands.

Rose has drawn inspiration from her work in traditional advertising, marketing and globally recognized public relations firms to implement consumer-centric strategies and tactics. She started her career at leading agencies Saatchi & Saatchi, Golin/Harris, Ruder Finn and Shandwick. Pivoting to focus on digital marketing and the Chinese market, Rose has partnered with over 3,000 of the world’s biggest brands, including several maisons within LVMH and Kering, as well as many Fortune 500 companies including Tapestry, Estée Lauder Companies, Microsoft, Walmart, Apple and L'Oreal.

  • New Business Development

  • China Ex-pat Market Explorer

  • Key Relationship Driver